How to turn employee feedback into real business wins

A CEO’s guide on how to use people data to benefit everyone.

Your employees are your greatest competitive advantage

BUT only if you truly understand them.

This guide helps you, as a CEO, take control of employee data and turn it into real business results. You’ll get clear, strategic guidance on how to leverage employee insights to boost engagement, improve productivity, and strengthen profitability.

When should you use a Focus Survey?

Focus Surveys are ideal when you need more than an indicator and are looking for deeper insight into the experience behind the numbers, like:

Follow up on major changes

Understand how employees are experiencing organizational changes, new initiatives or shifts in way of working.

Review projects and activities

Measure the experience after specific projects, events or other activities.

Gather targeted insights

Send surveys to specific teams, roles or business areas to go deeper into unique topics or challanges

Understand key employee moments

Explore different stages of the employee lifecycle to see how they influence engagement and overall experience.

Want to get even more out of your employee insights?

Fill out the form below and we’ll show you how combining pulse surveys with Focus Surveys can help you both track trends over time and deepen your understanding when it matters most.